Southeastern and RaceTrac partner to raise funds for athletics

Contact: Tonya Lowentritt

2/6/12

     HAMMOND Southeastern Louisiana University and Hammond RaceTrac stores are partnering to raise funds for Southeastern Athletics, and Southeastern students, faculty and staff can help.
     The university is partnering with RaceTrac for a “Battle of the Sexes” contest for all students, faculty and staff from Feb. 1 through April 30, said Erin Cowser, executive director of public and governmental affairs. The contest will count all inside store purchases, gas not included, at all three Hammond locations.
     “It’s about bragging rights, but it’s also a fun way to garner much-needed funds for Southeastern’s athletics programs during these extremely tight budget times,” Cowser said.
     “Our local store teams are always looking for ways to support our guests and neighbors,” said Jason Kilpatrick, Louisiana regional community marketing manager for RaceTrac. “Partnering with Southeastern Athletics in the ‘Battle of the Sexes’ is our way of saying thanks to all the Lions alum and fans who’ve supported RaceTrac over the years.”
Beginning Feb. 1, Cowser said, any Southeastern student, faculty or staff member can show their university ID when making purchases inside any of the three Hammond RaceTrac locations and those purchases will be tracked.
     “The gender that has the most sales at the end of the contest will receive $2,000 for that gender’s athletic programs, courtesy of RaceTrac, and also receive either a Southeastern males-only or females-only RaceTrac sponsored party in their honor,” Cowser said. “The runner up will receive $1,000 for their athletic programs.”
     For more information, contact Cowser at 985-549-5861.

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